E-learning built for the gaming industry

COURSES
Understanding Profitability Beyond Monetization
Understand how design, production, marketing, and player experience work together to shape long-term game profitability, beyond just monetization mechanics.

Understanding UA: a Free-To-Play guide for non-UA teams
Stop losing money to misalignment. This course gives teams the mental model to understand what drives UA performance, ask the right questions, and make decisions that actually move the needle.

Coming next: Store & Creative Strategy
How players decide to click, install, or wishlist your game and how to build assets that actually convert.

Not theory. Built from real decisions teams actually face and repeated patterns seen across games, studios and markets.
Better decisions change outcomes. More information doesn't.
Applicable to your game, not hypothetical case studies.
Learning designed to shift behaviour, not just add knowledge.
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Monetisation. User Acquisition. Cross-team alignment.
These are the decisions that shape a game’s success.
Sparking Waves helps your team make them right earlier.
© 2026 Sparking Waves
Mouna Ferré - Certified Executive Coach - ICF